2014 Multi-Product Trade Show Display Design
Reliance Orthodontics
2014 Multi-Product Trade Show Display Design
Reliance Orthodontics
First On The Wall!
This is a 10′ x 8′ End-Cap Banner design, part of a Trade Show Display design created in 2014 for Reliance Orthodontic Products, Inc. This was part of the early display graphics created by Controlled Color for Reliance Orthodontics. They wanted to experiment with covering a wall of their 20′ x 10′ x 8′ tall building that resides in their show booth. This banner featured Pro Seal, Ultra Band Lok and Assure Plus, their “Big Three” products. We used product photography taken by Controlled Color’s Product Photography department, so we had great images to hold up to the enlargement necessary for this display. Of course, we worked-up the images in post production, and enlarged them using specific Photoshop techniques to keep depth and sharpness, and to keep rasterization to the bare minimum – which was virtually non-existent. This wall banner was very successful, and led to entirely wrapping the building in future shows. Reliance has one of the most popular booths – if not the most popular booth – at the AAO show. They trust Controlled Color to make their show booth attractive, informative, and to keep their branding consistent throughout.
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