You’ve built a fast loading, easy to navigate site that clearly communicates the benefits of your product or service, with a clear call to action and convenient methods of contact
BECAUSE WHAT GOOD IS A GREAT WEBSITE…
IF NO ONE EVER FINDS IT?
Bring Your Website Response To New Heights!
SEO IS A NECESSARY PART
OF YOUR WEBSITE
Isn’t SEO Optional, Really?
Without a consistent effort to enhance the relevancy of your site to search engine algorithms, the time and energy spent on a great website is wasted. It’s important that your site shows up in search engine results, and the closer to the top, the better.
SEO Seems Like A Scam
There are many SEO companies that promise top rankings on Google, or they’ll say that a spot opened up on page one on Google, and they can sell it you. Stay away from them – they ARE a scam. All Google wants, besides Pay Per Click ad money, is for search results to be relevant and useful to the user. Content is king with Google, and if you throw in proper keyword usage, Social Media and meaningful links, over time you’re website will work it’s way to the top.
Why Is Page Rank Important?
Because of human nature. Take a look at the graph on the right. If 100 people did a search for your service, 17 of them will go to your website if you rank first. If you rank ninth though, you will need 100 more people to search for your service before one of them goes to your site.
POWERFUL WORLD CLASS SEO PACKAGES
There is INCREDIBLE VALUE in ranking first for a google search. So much value, in fact, that the competition is fierce, and achieving that rank can no longer be done on your own. We believe our SEO services are the best in the industry, and we’re not saying that in an off-handed, cavalier way. We’ve spent years assessing and developing services that deliver the best results, against some very heady competition. Our SEO services are continually being monitored and measured, making sure that there is no wasted effort in delivering SEO powerful enough to overtake your most aggressive competitors. Take a look at our line item services, and we’re sure you’ll agree that we pack a ton of work into a relatively short time. Put our services to work for you, and watch as people begin to “stumble” across your website with more and more frequency.
Standard SEO 1
1 Category3 Keywords
Setup: $474
Monthly: $304
Standard SEO 2
2 Categories6 Keywords
Setup: $644
Monthly: $440
Standard SEO 3
3 Categories9 Keywords
Setup: $814
Monthly: $610
Standard SEO 4
4 Categories12 Keywords
Setup: $984
Monthly: $678
Standard SEO 5
5 Categories15 Keywords
Setup: $1,154
Monthly: $848
Premium SEO 1
1 Category3 Keywords
Setup: $780
Monthly: $678
Premium SEO 2
2 Categories6 Keywords
Setup: $1,018
Monthly: $950
Premium SEO 3
3 Categories9 Keywords
Setup: $1,358
Monthly: $1,290
Premium SEO 4
4 Categories12 Keywords
Setup: $1,528
Monthly: $1,528
Premium SEO 5
5 Categories15 Keywords
Setup: $2,038
Monthly: $1,800
COMMON QUESTIONS
STANDARD OR PREMIUM?
How do you know which package you need? Well, it depends on the competition for the keywords that you’re after. More competitive keywords require more aggressive SEO, while less competitive keywords can usually be ranked with a less aggressive, and less costly, SEO package.
WHAT IS KEYWORD COMPETITION?
Every SEO Campaign that we do begins with Keyword Research. We will list all of the relevant keywords for your industry, and show you the competition level for each one. It’s generally not rocket science – more competitive keywords are the ones that more people search for, yielding higher results, while less competitive keywords, while more attainable, offer less in the way of results.
KEYWORDS GROUPED IN THREES?
We group keywords together in groups of three – one primary keyword is grouped with two secondary keywords. We do this for a few reasons. The primary keyword of the group is usually the more competitive keyword, like “Dallas Plumber”. The secondary keywords are words that are similar enough to be written in to the same content, and we can consistently get “juice” from those related words – like “Dallas Plumbing” or “Dallas Emergency Plumber”. This way, all of the content that we write, on-site and off-site, can be directed to those specific, related terms.
RECOMMENDED DURATION?
There is no contract with CCI – you can run your SEO Campaign with us month-to-month, and end it at any time. Generally, results do not happen until about the 6 month mark, with results compounding as time goes by after that. 12 months is a good, solid mark to measure how well the campaign is doing. However, most successful ranking sites are doing SEO continually, and reaping the rewards for their effort.
SEO SERVICES LINE ITEM DESCRIPTIONS
This is a complete list of SEO Services for both Standard and Premium packages. In some cases, the Premium package will offer a larger quantity of a particular service than the Standard package will. In the Monthly Services, “Google Amplified Content Production” is only available in the Premium packages, and is noted as such.
ONE TIME SETUP
CAMPAIGN RESEARCH AND ANALYSIS
SEO Audit & Website Assessment Report
It is important to gain insights into the overall health status and performance of your website right at the start of the SEO campaign. An SEO Audit ensures that we will use data-driven recommendations that adhere to industry standards. We will provide you with an SEO Audit & Website Assessment Report that will contain our findings and opportunities to improve your site on various SEO aspects.
Baseline Ranking Check
The position of your pages for the chosen search queries will help us in determining the campaign’s target pages and their baseline ranking. The baseline rankings will allow us to see improvements in rankings throughout the campaign.
Duplicate Content Check
Duplicate content on your website negatively affects rankings. We will check your website for duplicate content and provide a report if any exists.
URL Targeting
URL targeting makes SEO efforts concentrated on identified pages for maximum effect. To dominate the search results, we will find appropriate pages relevant to the finalized keywords.
Website Content Analysis
The content on your website is a major ranking component. We will analyze your website content if an addition or revision, and optimization of the existing content is required.
Website Architecting
Proper site architecture provides for an organized hierarchy or flow of pages, as well as navigation for an optimized user experience. User experience metrics are strong ranking factors in the search engines.
SITE INDEXING & CRAWLABILITY REPORTS
Actual Pages Checking & Reporting
It is important to take inventory of all existing pages on the site during the One-time Setup for analysis.
Index Checking & Reporting on Google and Bing
It is crucial to list the pages currently indexed in Google and Bing against the actual pages on the website for SEO indexing site-level analysis.
Malware Checking & Reporting
To ensure that your website is functional and is being indexed properly by search engines, the site will be analyzed and the files will be diagnosed using malware and virus scanners.
Broken Links Checking & Reporting
Having too many broken links (or 404 pages) can potentially cause search engine bots to stop crawling and indexing your site. Broken links are links found on your website that lead to a non-existent page, therefore, returning a 404 Error (Not Found) page. We will identify and report these links as well as the pages where they are found.
Crawl Error Checking & Reporting
Crawl errors are URLs that Google could not successfully crawl or that returned an HTTP error code. The common reasons for crawl errors are that because when a page has been deleted or renamed without updating the links pointing to it, or adding new pages without implementing proper redirection. We will check for crawl errors and report them.
Hidden Links Checking & Reporting
Hidden links are considered a black-hat SEO technique that may subject your site to penalization. We will identify and report these links as well as the pages where they are found.
Robots Meta Error Checking & Reporting
Robots Meta tags are lines of command that tell Google whether or not to index pages or follow links in a website among other instructions. We will check if there are incorrect robots meta tags on your site’s pages and report them to you through your SEO Audit & Website Assessment report.
Content Crawlability Checking & Reporting
High-quality, relevant and unique content will not be effective if search engines can’t crawl, index, read, understand it. We will check the content crawlability of your site, especially your most important pages, and report errors to you through your SEO Audit & Website Assessment report.
Web Browser Compatibility Checking & Reporting
For optimal user experience and effective SEO, your website must be able to display and function properly. We will check if your site renders correctly on various major browsers such as Firefox, Internet Explorer/Microsoft Edge, Google Chrome, Opera, and Safari.
Site Speed Checking & Reporting
Website speed is one of Google ranking factors as this affects the overall user experience. We will check your site’s speed and include recommendations.
TECHNICAL SEO SETUP
Domain Redirects
Domain Redirects ensure that there is only one version (www/non-www) of the website that exists on search engines. Redirects lead to full traffic, link juices, authority and ranking power to the preferred domain version instead of splitting them in between different versions.
Homepage Redirects
Homepage Redirects ensure that there is only one version of the homepage (/home or /index) on the website. This implementation will lead to full traffic and link juice to the preferred homepage version.
Custom Error Page Creation
A custom error page is needed to inform visitors that the page they are looking for cannot be found. We will create this page to improve user experience which will also include relevant links that will encourage them to explore other working pages of the site.
Google Analytics and Search Console Installation
It is important to have Google Search Console installed as this provides data, tools, and diagnostics needed to create and maintain Google-Friendly websites while Google Analytics gives insights on how visitors find and use your website.
Bing Webmaster Installation
As one of the major search engines, it is important that we utilize Bing’s Webmaster Tools as it also provides data for webmasters to use and address potential SEO issues. It also serves as the primary mechanism for Bing to communicate these problems to site owners.
Location Targeting
To ensure the delivery of your web pages in the search results for users in your geographic target area, we will set up your business’ geographic target in Google Search Console
XML Sitemap Creation & Installation
An XML Sitemap is a special file that provides search engines with specific directives about what pages to crawl and how often. If your site does not have an existing, auto-updated XML Sitemap, we will be creating one and if possible, install a sitemap generator with auto updates.
Robots.txt Checking & Fixing
Robots.txt or Robot Exclusion Standard is used to indicate which part of your website you don’t want to be accessed by search engines crawlers. We will make sure that the robot.txt complies with the appropriate standard and does not affect the indexation of the site’s important pages.
Structured Data Implementation
To help search engines understand your website’s data and structure and return the best results for users who are searching for relevant information, we will add organization schema and/or breadcrumbs on your website. This implementation is geared toward of a user-friendly and search engine-friendly site.
STANDARD
Organization: Up to 30
Breadcrumbs: Up to 30
PREMIUM
Organization: Up to 90
Breadcrumbs: Up to 90
Blog Creation and Subscription Setup
To boost your content, as well as followers, we will create a blog and configure the subscription feature to capture your readers’ email addresses and notify them of newly published blog articles.
Social Media Buttons Website Integration
Social Media Marketing is also vital to SEO success. The social media buttons act as gateways for your website visitors to your business’ social media profiles or accounts. We will install buttons for the 5 major social media sites, namely:
Google+
Facebook
Twitter
LinkedIn
YouTube
Pre & Post Optimization Website Backup
The local backup will serve as a saving point and will aid in tracking and troubleshooting any issues encountered in the future. All downloadable website files will be saved and secured locally before and after we implement any On-Page optimization.
MOBILE OPTIMIZATION
Mobile Responsive Design Check
It’s crucial that your website renders correctly across mobile devices. Google prioritizes ranking mobile-friendly sites for searches in mobile. In fact, 85% of all pages in the mobile search results now are mobile-friendly by Google’s criteria.
Mobile Usability Issue Checking & Reporting
Usability issues affect your audience’s time on the site, pages viewed and bounce rate, which in return influence rankings. We will check, report, and fix these issues.
SEM PREPARATION
Google Tag Manager Installation
To easily track your SEM efforts, we will optimize the way tags are added, managed and deployed to your website by using Google Tag Manager. This tool ensures efficient and streamlined tracking codes, faster site loading time, and minimized coding error.
Confirmation / Thank You Page Creation
These pages serve to acknowledge the information entered by the user on the website’s forms. We will create this page if needed.
Contact Us Page Creation
This page is of particular importance so users can see the contact information of the business in a designated page instead of looking for it throughout the website.
ONSITE OPTIMIZATION
Homepage Content Writing and Optimization
The homepage needs to be optimized to make all of our SEO efforts utmostly effective. The homepage is the main entrance to your website and connects it to all interior pages, and so we will optimize it with the proper content based on your marketing message and according to the latest SEO standards.
Standard: 400 Words
Premium: 1500 Words
Website Content Writing and Optimization
To serve as target pages for your selected keywords, we will identify pages on your site and create new ones if needed. These pages will be optimized with content based on your marketing message and according to the latest SEO standards. The content will be sent to you for review and approval before publishing.
Standard: 400 Words
Premium: 500 Words
Title, Meta Tags Writing, and Optimization
To help search engines determine the content of your web pages, we will write optimized titles and meta descriptions for your homepage and target pages.
H1 Optimization
To help improve the search engine visibility of your web pages for your target keywords, we will optimize your H1 tags on your homepage and target pages. The H1 tag is the most important heading because it’s the highest level tag that shows what your content is about.
URL Rewrites and Redirection
The implementation of URL rewrites and redirects is to ensure user-friendly and optimized website URLs.
Standard: 10 Pages
Premium: 30 Pages
Anchor Text Optimization
Internal link anchor text is a relevancy signal used by search engines. An internal linking structure also distributes page authority and ranking power throughout the site. We will write and optimize anchor texts on your homepage and target pages.
Website Logo Optimization
The business logo is one of the most important images on a website, and so it should be the most consistently optimized image.
IMAGE OPTIMIZATION
Image Dimension Optimization and File Size Compression
One of the ranking factors that Google uses in its algorithm is page load speed, and the size of the images on pages affects load speed, and so we compress the file size and optimize the images with the intended viewing dimensions on your homepage, target pages, and business listings without sacrificing quality.
Standard: 1 Image
Premium: 3 Images
Image File Name, Alt Text, Title, and Description Optimization
Images on pages send search engines necessary relevancy signals through their file name, alt text, title, and description. We will perform such optimization on your homepage, target pages, and business listings.
Standard: 1 Image
Premium: 3 Images
Meta Data Optimization
Image Meta Data or EXIF, which stands for Exchangeable Image File format, allows you to add various types of data to the actual image file like GPS data, camera type, date taken, along with dozens of other parameters. We will edit the data embedded inside the images on your homepage, target pages, and business listings to help improve search rankings.
Standard: 1 Image
Premium: 3 Images
ACCOUNT CREATION & SETUP
Master Email Account Creation
A master email account is necessary to ensure that there is only one account that will be used for the duration of the SEO campaign. You can provide us with an email account, or we can create a new one for you which will serve as the master account for all our optimization tasks.
Google Drive Setup
Public Google Drive documents (including the Google-backed links therein) provide strong signals for SEO. We will setup a Google Drive which will serve as the storage for all the Google-amplified content that we will create.
Business Information Checking and Verification
Accurate and consistent business information on your website, directories, and other web properties is a good ranking signal. We will check the information you provide in the campaign’s launch form and verify them on your website as well as any other directories we can find online.
Business Description Writing (100 words)
To brief users about your business and its products and services, we will write a keyword-optimized business description which will be posted to the local listings that we will create.
100 Words
Video Submission Accounts Setup (3)
Video link building through video submission to video sites is beneficial to SEO. We will set up accounts and optimized it on top and popular video sharing sites, namely:
YouTube
Vimeo
Dailymotion
PDF Submission Accounts Setup (10)
PDF submission is important to SEO as it is also one of the techniques used to build backlinks. We will set up your accounts on various PDF submission sites, namely:
2Shared
Isuu
Slideshare
Box
4shared
Filefactory
Edocr
Deposit Files
Dropbox
Zippyshare
Image Submission Accounts Setup (10)
Social Media and other types of profile accounts help build a strong brand presence, visibility and increases linking potential. We will setup your business page and optimize them with your business information and logo on the major social media sites today, namely:
Pinterest
Flickr
Instagram
Imgur
Photobucket
Tinypic
500px
Weheartit
Mobypicture
ImgfaveFlick
Social Media Account Setup and Optimization (30)
Social Media and other types of profile accounts help build a strong brand presence, visibility and increases linking potential. We will setup your business page and optimize them with your business information and logo on the major social media sites today, namely:
Google+
Facebook
Twitter
LinkedIn
Pinterest
Instagram
Blogger
Wordpress
Tumblr
Live Journal
Medium
Weebly
Quora
Scoop It
Storify
ReferralKey
Feedspot
Plurk
AOL Lifestream
App.net
StumbleUpon
Delicious
Diigo
Bitly
Instapaper
Slashdot
BagTheWeb
Folkd
Xing
Reddit
SOCIAL MEDIA PROFILE / PAGE DESIGN
Banner Image Sourcing & Branding
Banner images on social media make your profiles and pages attractive and engaging. If you haven’t provided any banner that we can use for your social media pages, we will source images from your website or stock photos and create one out of it. We will also brand it with your logo if possible.
Meta Data Optimization
Image Meta Data or EXIF, which stands for Exchangeable Image File format, allows you to add various types of data to the actual image file like GPS data, camera type, date taken, along with dozens of other parameters. We will edit the data embedded inside the images on your homepage, target pages, and business listings to help improve search rankings.
Theme Standardization / Offsite Blog Theming
To give your off-site blog that added ‘wow’ factor, we will be using the blog’s default design options to enhance your blog further. We will match the blog to your website theme the best we can using the default options inside the blog platform. Note: These design options are limited so do not expect an exact match to your website.
BUSINESS PRESENCE & VISIBILITY
Local Citation Audit
Accurate and consistent business information on business listings is an important ranking signal. Local citation audit is a careful analysis and inventory of a business’ existing citations on top local directory sites. We will check and find inaccuracies in the business data and fix them to ensure a consistent local presence.
Standard: 10 Directories
Premium: 15 Directories
Local Search Competitor Analysis
It is key to know how visible your competitors are in the local search. We will perform a Local Search Competitor Analysis to give you an idea on what local directories your top competitors are listed in.
Local Data Aggregators Check
Infogroup, Localeze, and Factual are the primary sources of data for all the major search engines. If your business information is incorrect in the aggregator databases, you can expect it to be displayed incorrectly in numerous other places across the web. Therefore, making sure your business information is correct on these data aggregators should be at the top of your local search improvement list.
Google Map Citations (3)
Google Map citations are one of the primary signals that improve your rankings, especially in local search. We will create Google Map citations to increase your business’ presence and visibility.
Citations: 3
LOCAL OPTIMIZATION SETUP (2 LOCATIONS / SERVICE AREAS)
Included in the One Time Setup. If you don’t have a 2nd location, you can pick another area you’d like to compete in (town, city or area), and we’ll set that up.
CAMPAIGN RESEARCH AND ANALYSIS
Duplicate Content Check
Identical content on the same site (even slightly modified) can negatively influence a site’s search engine visibility. We will check your website for duplicate content and provide a report if any exists.
URL Targeting
To dominate the search results, we will find appropriate pages aligned with or relevant to the finalized target keywords to maximize our SEO efforts.
Website Content Analysis
Content on your web pages will be analyzed if additional content or a revision to the existing content is required. We will also check if it has duplicate text and apply our content optimization guidelines accordingly.
Main Navigation Integration
Newly created local pages should be accessible by your audience and the search engines. We will make sure all newly created pages are properly integrated into the linking structure from your main navigation.
ONSITE OPTIMIZATION
Locations Overview Optimization
For businesses with multiple offices or target areas, the locations overview page helps your site visitors navigate your website and find the appropriate contact details to use to enlist your services. We will create a page that lists down and links to all your offices or target locations — a feature that’s helpful for both site users and search engines.
Locations Content Writing and Publishing
To help boost your chances of ranking in local search, we will create individual landing pages for each of the cities or areas you are targeting. This is particularly important if you do not maintain a physical office in some or all of your target locations.
Title, Meta Tags Writing, and Optimization
To help search engines determine the content of your web pages, we will write optimized titles and meta descriptions for your homepage and target pages.
H1 Optimization
To help improve the search engine visibility of your web pages for your target keywords, we will optimize your H1 tags. The H1 tag is the most important heading because it’s the highest level tag that shows what your content is about.
URL Rewrites and Redirection
The implementation of URL rewrites and redirects is to ensure user-friendly and optimized website URLs.
Schema Optimization
To help search engines understand your website’s data and structure and return the best results for users who are searching for relevant information, we will add organization schema and/or breadcrumbs on your website. This implementation is geared toward creating a user-friendly and search engine-friendly site.
LOCAL OPTIMIZATION
Social Media Account Setup and Optimization
Social Media helps build strong brand presence, visibility and increases linking potential. We will setup your own business page in 2 of the top social media sites today (Google and Facebook) and optimize them with your business information and logo.
Master Email Account Creation
A master email account is necessary to ensure that there is only one account that will be used for the duration of the SEO campaign. You can provide us with an email account, or we can create a new one for you, which will serve as the master account for all our optimization tasks. Note: Please provide any restrictions on the account that you will provide. Otherwise, we might need to create a new one for you.
Business Information Checking and Verification
Accurate and consistent business information on your website, directories, and other web properties is a good ranking signal. We will check the information you provide in the campaign’s launch form and verify them on your website as well as any other directories we can find online.
Local Citation Audit
Accurate and consistent business information on business listings is an important ranking signal. Local citation audit is a careful analysis and inventory of a business’ existing citations on top local directory sites. We will check and find inaccuracies in the business data and fix them to ensure a consistent local presence.
Standard: 10 Directories per Location
Premium: 20 Directories per Location
Local Search Competitor Analysis
It is key to know how visible your competitors are in the local search. We will perform a Local Search Competitor Analysis to give you an idea on what local directories your top competitors are listed in.
Local Data Aggregators Check
Infogroup, Localeze, and Factual are the primary sources of data for all the major search engines. If your business information is incorrect in the aggregator databases, you can expect it to be displayed incorrectly in numerous other places across the web. Therefore, making sure your business information is correct on these data aggregators should be at the top of your local search improvement list.
Google Map Citations
Google Map citations are one of the primary signals that improve your rankings, especially in local search. We will create Google Map citations to increase your business’ presence and visibility.
IMAGE OPTIMIZATION
Image Dimension Optimization and File Size Compression
One of the ranking factors that Google uses in its algorithm is page load speed, and the size of the images on pages affects load speed, and so we compress the file size and optimize the images with the intended viewing dimensions on your homepage, target pages, and business listings without sacrificing quality.
Image File Name, Alt Text, Title, and Description Optimization
Images on pages send search engines necessary relevancy signals through their file name, alt text, title, and description. We will perform such optimization on your homepage, target pages, and business listings.
Meta Data Optimization
Image Meta Data or EXIF, which stands for Exchangeable Image File format, llows you to add various types of data to the actual image file like GPS data, camera type, date taken, along with dozens of other parameters. We will edit the data embedded inside the images on your homepage, target pages, and business listings to help improve search rankings.
THAT WAS JUST THE SETUP!
That creates a solid foundation for monthly content distribution and citation building
MONTHLY SEO SERVICES
BUSINESS PRESENCE AND VISIBILITY
Local Citation Audit
Accurate and consistent business information on business listings is an important ranking signal. Local citation audit is a careful analysis and inventory of a business’ existing citations on top local directory sites. We will check and find inaccuracies in the business data and fix them to ensure a consistent local presence.
Standard: 5 Citations per Location
Premium: 15 Citations per Location
Local Citation Building
Business directories help strengthen the business’ online brand and presence. We will create your business presence on directories using free accounts and ensure to execute proper optimization for each of them.
Standard: 5 Citations per Location
Premium: 15 Citations per Location
Here are the business directories we use:
Bing
Yelp
Apple Maps
Foursquare
Merchant Circle
CONTENT PRODUCTION
Onsite Content Writing
Adding fresh content to your onsite blog on a regular basis can boost search engine rankings considerably. As such, an onsite blog is more likely to draw traffic to your website and help you attract new visitors. We will write a blog content per theme on topics relevant to your business and target customers on a monthly basis.
Standard: 1 per Category; 400 Words
Premium: 2 per Category; 500 Words
Onsite Content Publishing
We will post the content to your onsite blog optimized for search engines.